"Over 20 clients have tested the beta version realizing savings of more than 20%," reports Christopher Roberts, COO of CloudControlMedia. "CCMP analyzes media channels including paid search, social media, pay-per-click, and others by campaign and segment. This enables optimized spend by source, segment, geography, and more."
Absent a single, multi-channel platform, advertisers are forced to track media performance across multiple, disparate systems. The process is cumbersome, imprecise, and siloed by channel.
CCMP solves these problems. It can be integrated across organic and paid channels, including Google, Facebook, and third-party affiliates. It combines these media channels and their specific campaigns into one customized dashboard. The platform pulls cost, click, response, and other up-funnel data from all channels and campaigns and pairs CRM data with clients' conversion, appointments, sales, and other down-funnel data. This facilitates managing pacing, spend, performance, and forecasting.
"CCMP connects with client CRMs like Salesforce to reveal performance by source, says
By enabling source ranking, right-pricing, and campaign performance measurement through to the final conversion, CCMP improves on existing alternatives. Pacing and performance reports can be dayparted and segmented in minutes.
"CCMP dramatically improves the sales funnel for customer acquisition," remarks
For more information on CCMP and pricing and implementation options, contact email@example.com.
CloudControlMedia is a unique performance-based digital marketing team that tracks key milestones in consumer interactions, enabling you to optimize your campaigns, meet your marketing objectives, and maximize your ROI.
Senior Director of Public Relations